Mill guide · For the trade
Brintons carpet: a designer's guide to the Axminster and Wilton line and where it belongs
Brintons carpet is woven wool and wool-blend broadloom from Brintons, which has woven carpet in Kidderminster, England, since 1783 and holds a Royal Warrant. It is for the designer who wants a patterned woven carpet, a traditional Axminster, a plaid, a floral or a designer collaboration, with the durability of a British weave behind it. Interiors carries 110 Brintons styles, all broadloom and all made in England, on the Brintons brand page, with complimentary samples for approved trade accounts.
The mill
Brintons weaves both Axminster and Wilton on its own looms in Kidderminster, and every style we carry is made in England and rated heavy or extra-heavy domestic. Interiors carries the residential range only; the hotel and commercial custom Axminster program is quoted separately. The two weaves are worth understanding before you sample. Axminster inserts each tuft of yarn individually, so it can carry any number of colors in a pattern, which is why the traditional florals and the designer collaborations are Axminster. Wilton weaves the yarn continuously through the backing, which gives a dense, smooth face and suits plains and simpler patterns. Both lock the pattern into the backing, so a Brintons stair runner holds its line over the nosing where a tufted print would blur.
What we carry
Of the 110 styles, 93 are Axminster and 17 are Wilton. By fiber, 69 styles are wool blend, 80 percent wool and 20 percent nylon, and 41 are 100 percent wool. The 80/20 blend is the classic British formula: wool for resilience, hand and soil-hiding, nylon for extra abrasion resistance on stairs and halls. The 100 percent wool group is the Purely Natural range.
Roll width is 4 metres, 13 ft 1 in, on 102 of the styles; ask us for the spec sheet on any style where the width is not listed. By pattern, 26 styles are traditional, 23 floral and botanical, 18 plaids and checks, 13 geometrics and 10 abstract and modern. Every style is made to order, and custom rug is available on all 110.
Collections to know
Bell Twist is the plain twist in 33 colors, the one style most designers know first. The 100 percent wool Purely Natural group is split by pattern: Flora and Fauna (9 styles), Plaids (8), the Alpine Collection (5), Marrakesh (3) and Fresco (2). Perpetual Textures (10) and Distinction (7) are the modern textures and plains. The designer collaborations are the Timorous Beasties Collection (8) and the Laura Ashley Collection (8). The traditional Axminsters are the Royal Marquis Collection (4 patterns in 8 colors), Abbeyglen (5), the Country Life Collection (5) and Classic Florals Nouveau (4), with the Chroma Collection (3) beside them. Styles to know include Royal Flake, Toile Papillon, Grain Du Bois, Abilene and Conjunction.
Where it belongs
Brintons is a stair, hall and formal-room carpet first. A Brintons stair runner in a plaid, a small geometric or Bell Twist is a durable, traditional spec: the weave holds the pattern at the nosing and the 80/20 blend takes the traffic. In a hall or an entry, the plaids and the smaller traditional patterns hide tracking. A dining room, a library or a study is where the large-scale Axminsters, the florals, Royal Marquis and the Timorous Beasties patterns, do their work as the one strong move in the room. For a bedroom or a living room that wants a plain, Bell Twist, Distinction and Perpetual Textures give a dense woven solid or texture. The Purely Natural group is the choice when the brief calls for 100 percent wool.
Custom rugs and runners
Custom rug is available on all 110 Brintons styles, cut and bound through our Design Studio. Brintons rugs made from a traditional Axminster are a way to put a woven floral or a tartan under a dining table at room size without a custom weave, and Brintons stair runners are routine orders. Send us the stair count and tread width or the room dimensions and we will draw it and quote it net.
How to order through Interiors
Interiors is a to-the-trade showroom for interior design professionals; we do not sell to the public. Brintons carpet samples are complimentary for approved trade accounts and ship from the mill within 24 hours, enough to cover a job. Net pricing is quoted by the showroom; there is no public pricing. Every style is made to order in England and shipped from the mill, and the ship date is provided by the showroom with your order. We measure and install anywhere in the United States through our installer network.
| Styles | 110 |
|---|---|
| Types | Broadloom (110) |
| Fibers | Wool blend, 80 percent wool and 20 percent nylon (69); 100 percent wool (41) |
| Constructions | Axminster (93), Wilton (17) |
| Widths | 13 ft 1 in, 4 metres (102) |
| Made in | England (110) |
| Availability | Made to order (110); custom rug on 110 |
Questions designers ask
Are Brintons carpets good?
Yes. Brintons is one of the reference mills for woven carpet: Axminster and Wilton woven on its own looms since 1783, every residential style rated heavy or extra-heavy domestic, and an 80/20 wool and nylon blend that is the standard for stairs and halls. The trade-off is that it is a patterned, woven line rather than a soft plush; it is the right mill for pattern and wear, not for a deep bedroom pile.
Is Brintons carpet expensive?
It sits in the upper range for woven residential broadloom, as a Royal Warrant mill weaving in England would. Net pricing is quoted to approved trade accounts; we do not publish prices. Within the line, cost moves with fiber, 100 percent wool above the 80/20 blend, with the complexity of the Axminster pattern, and with the yardage the 13 ft 1 in width lets you cut.
How much is Brintons Bell Twist carpet?
Bell Twist is the plain twist in 33 colors and the entry point to the line. We quote it net to approved trade accounts along with the samples; there is no public price. Because it is a plain, it is usually the most economical Brintons style for a whole-house or a stair spec.
Where are Brintons carpets made?
Every Brintons style we carry is made in England, woven in Kidderminster on the mill's own Axminster and Wilton looms. The catalog records all 110 styles as made in England.
Are Brintons carpets moth proof?
The line information we hold does not state a moth-proofing treatment, and we do not guess at a mill's finishing chemistry. Ask us for the spec sheet on the specific style you are considering and we will confirm the treatment with the mill before you specify it.
Where can I buy Brintons carpet?
Through trade showrooms such as Interiors. We carry 110 Brintons residential styles for interior design professionals, with the library on the floor in the Laguna Design Center, and we ship and install nationwide. Brintons carpet samples ship from the mill to your office.
Can Brintons carpet be made into a rug or stair runner?
Yes. Custom rug is available on all 110 styles, cut and bound through our Design Studio, and a Brintons stair runner is one of the most durable woven runners we specify. Both Axminster and Wilton hold the pattern on the nosing.
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