Mill guide · For the trade
Nourison carpet: a designer's guide to the broadloom, the three lines and where each belongs
Nourison carpet is decorative broadloom from Nourison Industries, one of the largest broadloom houses in the country, covering more fibers, constructions and widths than most mills a designer will open. It is for the project that needs range: a hand-loomed wool for the living room, a Wilton for the stair and a performance polypropylene for the playroom from one source. Interiors carries the Nourison broadloom program only, 345 styles, 313 broadloom, 24 runners and 8 borders, on the Nourison brand page, with complimentary samples for approved trade accounts.
The mill
Nourison Industries was founded in 1980 and has its corporate office in Saddle Brook, New Jersey. The company is better known to the public for Nourison rugs; what we carry is the broadloom, which is the trade side of the house. Country of origin varies by line, and the catalog shows it: China (132 styles), India (128) and the United States (30), with other origins on the remaining styles. Ask us before you spec and we will confirm the origin of a specific style with the mill.
What we carry
By fiber, 161 styles are wool blend, 128 are wool, 26 are polyester, 19 are polypropylene, 7 are nylon and 1 is leather and hide. By construction, 87 are hand-loomed and hand-woven, 85 tufted, 66 Wilton, 40 machine woven, 26 hand-tufted and 7 Axminster, the hospitality-grade woven construction. Pile heights are recorded on nearly every style: 197 are low pile to 0.30 in, 108 medium pile from 0.31 to 0.50 in, 25 flat with no pile and 8 high pile over 0.50 in, which makes it easy to filter for a stair.
Roll widths run 15 ft (123 styles), 13 ft 2 in (121), 12 ft (28) and 13 ft 9 in (23), with the runners woven at 27 and 30 in. Patterns lean toward texture (101) and geometric (88), with abstract and modern (40), traditional (30) and stripe (28). Fifteen styles are rated for hospitality guestrooms and public space, 8 for indoor and outdoor use.
Collections to know
Three lines sit under the Nourison name here. Nourison (212 styles) is the core decorative broadloom, mostly hand-loomed and Wilton wool. Nourtex (78) is the performance and pattern line, tufted, machine woven and Wilton in wool blends, polypropylene and polyester. Hagaman (55) is the tufted wool and wool-blend line, dense cut piles and loops for stairs and bedrooms. Craftworks is Nourison's custom-size rug program: 62 of the broadloom styles here can be ordered as a finished rug in any size with the edge finished at the mill; look for the Craftworks note on the style. Styles to know include Andes Ridge, Aspen, Barbados, Bellingham, Aragon, Capelle and Chateau Normandy.
Where it belongs
Nourison wool carpet in the hand-loomed and Wilton groups is what we spec for stairs and living rooms: the Wilton holds pattern over the nosing and the hand-loomed wool gives the living room depth. Nourison stair runners and borders are cut from the same broadloom, at 27 and 30 in, so a hall and a stair can match exactly. Hagaman's dense tufted wool goes on stairs and in bedrooms. Nourtex is the family room, playroom and rental answer: solution-dyed synthetics and wool blends that resist stains and clean easily. The 7 Axminster styles and the 15 hospitality-rated styles are for guestrooms, corridors and public space. Use the pile filter: low pile for stairs and halls, medium for bedrooms, the 8 high-pile styles only where the room is private and traffic is light.
Custom rugs and runners
Custom rug is available on 243 Nourison styles, and 62 of those carry the Craftworks program, finished at the mill in any size. For the rest, and for stair runners, our Design Studio cuts and binds the broadloom to the plan. Send us the room or the stair count and we will draw it and quote it net.
How to order through Interiors
Interiors is a to-the-trade showroom; we work with interior design professionals and do not sell to the public. Nourison carpet samples are complimentary for approved trade accounts and ship from the mill within 24 hours, enough to cover a job. Net pricing is quoted by the showroom; there is no public pricing. Every style is made to order, and the ship date is provided by the showroom with your order. We measure and install anywhere in the United States through our installer network.
| Styles | 345 |
|---|---|
| Types | Broadloom (313), runner (24), border (8) |
| Fibers | Wool blend (161), wool (128), polyester (26), polypropylene (19), nylon (7), leather and hide (1) |
| Constructions | Hand-loomed and hand-woven (87), tufted (85), Wilton (66), machine woven (40), hand-tufted (26), Axminster (7) |
| Widths | 15 ft (123), 13 ft 2 in (121), 12 ft (28), 13 ft 9 in (23); runners 27 and 30 in |
| Made in | China (132), India (128), USA (30) |
| Availability | Made to order (345); custom rug on 243, Craftworks on 62 |
Questions designers ask
Is Nourison a good brand?
Nourison is a good brand for a designer who needs range. It covers more fibers, constructions and widths than most mills on our floor, and quality follows the line: the hand-loomed and Wilton wool broadloom is the high end, Nourtex is the value and performance end of the same house. Specify by fiber and construction, read the pile height and sample first.
How much does Nourison carpet cost?
Net pricing is quoted to approved trade accounts; there is no public pricing. Within the line, cost follows fiber, with wool and wool blend above polypropylene and polyester, construction, with hand-loomed, Wilton and Axminster above tufted and machine woven, and width. Ask us for a net quote on the style and the yardage.
Where is Nourison carpet made?
It varies by line. Of the 345 styles we carry, 132 are made in China, 128 in India and 30 in the United States, with the remainder from other origins. The Manufactured in the USA group is the 30 domestic styles. Ask us for the spec sheet on a specific style and we will confirm origin with the mill.
Where can I buy Nourison carpet?
Through trade showrooms such as Interiors, which is how the broadloom program is sold. We carry the full Nourison broadloom line for interior design professionals, with the library on the floor in the Laguna Design Center, and we ship and install nationwide. Samples ship from the mill to your office.
Can Nourison carpet be made into a rug or stair runner?
Yes. Custom rug is available on 243 styles, 62 of them through the Craftworks program with the edge finished at the mill, and the rest cut and bound by our Design Studio. For a stair, use a low-pile Wilton or hand-loomed wool, or one of the 24 runners woven at 27 or 30 in.
Is Nourison wool carpet a good choice over the synthetics?
For living rooms, stairs and bedrooms, yes: wool is resilient, hides soil and is naturally flame resistant, and 289 of the 345 styles are wool or wool blend. The polypropylene and polyester styles in Nourtex are the right choice where stain resistance and easy cleaning matter more than hand, a playroom or a rental. The disadvantage of pure wool is cost and sensitivity to harsh cleaners, both managed with a maintenance sheet.
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